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New store hours: 10:00 AM - 8:00 PM Daily. Masks encouraged.

Book Groups at Bookshop Santa Cruz

Invite a Bookshop Book Group Ambassador to Your Next Book Group

Bookshop Book Group Ambassadors are bookseller-trained volunteers and passionate readers who want to share reading recommendations with fellow book lovers and book groups. When your book group invites a Bookshop Ambassador to your book group meeting, they'll bring Bookshop to you in the form of a trunk-show-style presentation, customized for your group's reading preferences. Read more about the program here. Make sure you're signed up and read our Bookends Email. Already know you want a Bookshop Ambassador visit? Email us here and we'll be in touch. 

Book Group Benefits!

Bookshop Santa Cruz is excited about our benefits for our wonderful book group enthusiasts. Our Bookends email newsletter includes a monthly coupon that you can use to save 15% on your book group's next read. Simply print out a copy of the coupon from your e-mail, fill it out, and bring it with you when you purchase your book group selection. To guarantee that your title is on hand, please call us ahead of time (831-423-0900) and we'll put a copy on hold or order it for you.

Sign up for our Bookends Newsletter
Look for staff recommendations and book group selections on the book group wall, located in the fiction room. Or check out some of our staff's previous recommendations here.

Book Group Mixers

We also offer Book Group Mixers several times a year. These mixers are a great way to meet other individuals interested in joining an existing book group or starting a new one. The events feature presentations by authors and representatives of publishing houses, lots of great giveaways, raffle prizes, and staff recommendations of great book group titles. Subscribe to our Book Ends e-mail to learn about upcoming mixers.

Want to join a book group?

Many local book clubs use to organize meetings. Here is the Meetup page for Santa Cruz area book groups.

Young adults should check out SC Teen Book Crew, a group of teenage readers at San Lorenzo Valley High School and at Santa Cruz High School. Join the crew, or ask how you can start a book crew at your own high school!

More Resources for Book Groups

Any questions on Bookshop's opportunities and resources for Book Groups? Send an e-mail to !

Make a donation to our Holiday Book Drive: